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Articles on web development, WordPress engineering, performance optimization, and lessons learned building products for clients worldwide.
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From the Blog
WordPress Hook Priority: The Subtle Bug That Wasted My Afternoon
A debugging story about WordPress hook priority conflicts — how same-priority callbacks and forgotten duplicate registrations caused REST API fields to silently
Fixing CORS Issues in Headless WordPress: A Complete Guide
A practical guide to solving CORS errors when your Next.js frontend talks to WordPress REST API — with fixes for functions.php, Nginx, preflight requests, and a
Headless WordPress with Next.js: Lessons from a Real Migration
Real lessons from migrating a WordPress theme to a headless Next.js frontend — what improved, what broke, and whether the architectural shift was worth the effo
Local AI Models for Development: Running LLMs on Your Mac
A practical guide to running local LLMs on your Mac with Ollama, LM Studio, and llama.cpp — setup steps, model recommendations, and workflow integration for eve
Next.js 15 App Router: What Changed and Why It Matters
After migrating two production apps to Next.js 15, here’s what actually changed — caching defaults, async APIs, partial prerendering, and whether the upgr
Building an AI-First Development Culture in Your Team
A practical guide to building AI-first development culture: getting buy-in, structured training, shared prompt libraries, policies, and measuring adoption.
Common Mistakes When Using AI for Coding and How to Avoid Them
Eight mistakes developers make with AI coding tools, from blind trust to copy-paste debugging, and practical strategies to avoid each one.
Measuring the ROI of AI in Your Development Workflow
Real data from 18 months of AI-assisted development: cycle time, bug rates, cost analysis, and how to build the business case for your team.
How to Train AI to Understand Your Codebase
The complete setup for making AI tools deeply understand your codebase: from CLAUDE.md files and architecture docs to MCP servers and indexing strategies.
Measuring and Optimizing Your AI Lead Generation Pipeline (Part 5: The System)
Part 5 of the AI lead gen series. How to track the right metrics, use AI to analyze pipeline performance, and build a self-improving lead generation system.
The Future of Frontend Development with AI
How AI is reshaping frontend development right now: from component generation and design-to-code workflows to the skills that still matter most.
Automating Outreach with AI Without Sounding Like a Robot (Part 4: The Approach)
Part 4 of the AI lead gen series. How to use AI for personalized outreach at scale — email sequences, LinkedIn strategies, and the rules that keep you out of sp
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